Why Should Anyone Read Your Blog

2008 November 14
by Tyler

There are about 150 million blogs…maybe more. That is a lot of blogs. According to Technorati this blog is ranked aproximately 49,000th out of all those. I can live with that :)

Some people write blogs just for their family and friends to read, but a lot of people want lots of people to read their blog. So the question “why should anyone read your blog?” is an important one I would think.

Sonia from Copyblogger wrote a great post lending some thoughts on answering that question. Here are her main points…

  • Don’t write in tired space- Meaning don’t write about the same topic that everyone else is writing about.
  • Don’t write in a space no one cares about- Meaning don’t write about boring stuff.
  • Share a unique voice- Don’t say the same thing everyone else has already said.
  • Be genuinely useful- Help people out.
  • Have real authority- This is for people who have name power…most people don’t.
  • Focus on your community- Every blog has a community of readers…write for them.

I think I have violated just about all of these.

I tend to write about subject a bunch of other bloggers write on as well.

I write about stuff that no one cares about. How do I know this? When no one comments…I know.

I try to have a unique voice or thought but I probably don’t.

I know I’m not useful, but that isn’t why I write. Nor do I have a real authority because most people can’t even pronounce my last name right.

I do try to focus on this community of readers here, something I can always get better at.

Thanks to all of you who take time to read here and take the extra time to comment and create a community here.

For you, what sets a part the best blogs from the boring ones?

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5 Responses to “Why Should Anyone Read Your Blog”

  1. jan owen says:

    I think it depends on why I’m reading that particular blog. If it’s a friends blog, I find most posts interesting because it gives me a window into their life and I’m a big people person. I find that fascinating. So I suppose I enjoy posts (and this is just for me) on ministry, testimony, and our real life journeys. I’m all about the honesty. For instance. If someone writes a post and just quotes a bunch of other people, that’s boring to me. I want to know what YOU think and feel and struggle with . I want to know how it intersects with your life – how is it real to YOU? I do enjoy ministry posts with advice (most of them that aren’t too grandiose and pretentious). I enjoy the comments on those because it gives me a glimpse into what means the most to me – the story of people’s lives.

    And that’s what I tend to write about too….How my faith is intersecting with the realities of my world and journey in it. I’m not flashy. I write about worship alot because I am a worship pastor, I write sometimes about my family, or trips, and my testimony – whatever God is doing in my life right then. I am not a fan of arguing and many of my readers attend my church so I tend to avoid some controversial topics I really need to hit head on. I’m working on how I want to do that.

  2. jan owen says:

    and you’re ranking is WAY higher than mine…..so be happy

  3. Deana says:

    So I don’t read a ton of blogs…but I read yours….and you can’t count on the fact that people don’t comment…..I hardly ever comment on any blog I read…mostly because what do I have to say that has any value??!!

    Keep writinge…I’ll keep reading :)

  4. Ross Gale says:

    I read your blog to find out what you think about things and to to learn about what’s going on in your life. Your blog is the only one I consistently read and you do a good job of writing for your community of readers. Especially since they are a pretty conservative bunch. And you do a good job of pushing the envelope, but not pushing too much.

  5. I frequent blogs of friends…just to keep on what they are up to. I also frequent blogs that challenge my thinking/perspective on subjects that matter to me. I particularly savor blogs that not only welcome, but outright solicit input. They have a nice interactive feel.

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